Industry insights, tech updates, and the latest from PONT AI
GEO isn’t magic — it’s measurement. In April, we turned our own engine inside out, tracked everything that moved (and didn’t), and surfaced a 527% average lift across 40+ B2B and cross-border clients. This is what we ...
In the second quarter of 2026, the traffic logic of AI search has fundamentally changed: if a company cannot get its content into the answers generated by AI engines, it is effectively handing more than half of its hi...
You can't buy your way onto the first page of an AI answer — but you can earn it by understanding exactly which signals Reddit and Hacker News send to retrieval models, and how to build those signals into your content...
AI agents and chatbots are not the same thing—and betting on the wrong one can cost you six months of missed search traffic and wasted budget.
When we tracked how AI search engines crawled and cited client content over four weeks, one pattern stood out: freshness isn’t just a ranking signal — it’s often the entry ticket to being mentioned at all.
If you still rely on Google rankings alone, you’re invisible to the growing number of buyers who now start their journey by asking ChatGPT, DeepSeek, or Kimi for advice.
Your Crunchbase and LinkedIn company pages aren’t just directory listings — they’re the foundation of how AI search engines decide whether to recommend your brand.
The GEO industry is facing a credibility crisis — and if you’re a marketing leader investing in AI search visibility, you need to know why before your next budget cycle.
Multilingual GEO is not about translating keywords—it's about building entity consistency across languages so AI search engines recommend your brand regardless of the user's language.
One manufacturer’s quiet pivot from invisible to AI-cited in just six weeks—and the exact steps that made it happen.
IndexNow isn’t just for Bing—it’s the fastest way to surface your content in AI search results, often within 10 minutes, while your competitors wait weeks for a crawl.
If you are marketing in China, local SEO and GEO are not competing dead-ends — they are two halves of the same visibility machine, and knowing when to use each determines whether your brand gets seen or sunk.
A GEO metrics dashboard is the control panel for your brand’s visibility in AI-powered search—and these seven data points are non-negotiable.
An industrial components manufacturer went from zero AI-generated recommendations to dominating their category on three major AI platforms in just six weeks—and this case study from PONT AI shows you how.
Adding JSON-LD schema markup is one of the highest-ROI technical changes you can make right now to improve how AI search engines understand, rank, and cite your content.
Getting Xiaohongshu content reused by Doubao is less about posting volume and more about whether the note gives AI a trustworthy scene, a clear user question, and consistent brand signals. After three months of testing, four actions proved useful.
Zhihu content becomes useful to AI search when it answers a real buyer question with clear expertise, dense evidence, and consistent brand identity. Across 40+ client projects, five actions repeatedly improved citation potential.
AI search is not traditional search with a smarter interface. It behaves more like a buyer assistant that has already read the room, chooses a short answer, and cites only a few sources it trusts.
A semantic engine is not a smarter keyword matcher. It is the trust filter inside AI search, deciding which pages, posts and brand signals are worth reusing in an answer.
Category: Client Case Study Date: April 24, 2026 Reading time: ~10 min
Category: Technical Implementation Date: April 24, 2026 Reading time: ~9 min
You published an article. You optimized your website. But you have no idea whether ChatGPT or Perplexity has ever actually cited you — this is the central blind spot for B2B brands in 2026. Traditional SEO tools can t...
PONT AI (from French pont, meaning bridge) is a Shenzhen-based GEO (Generative Engine Optimization) service provider. We help businesses get recommended by AI search engines — ChatGPT, DeepSeek, Perplexity, and seven ...
Category: GEO Date: April 22, 2026 Reading time: ~9 min
Category: Technical Implementation Date: April 22, 2026 Reading time: ~8 min
If your brand can't be found on ERNIE Bot (Wenxin), this isn't bad luck — it's a systemic visibility gap. This article unpacks Baidu AI search recommendation logic and gives you an executable optimization path.
Most people treat Bing Webmaster Tools as "the Microsoft version of Baidu Zhanzhang" — something to occasionally check Bing traffic in. That is a severe underestimation. In 2026, Bing Webmaster Tools is the core data channel covering six major AI platforms including ChatGPT search and Microsoft Copilot.
llms.txt is a Markdown file placed at your website's root that tells LLMs exactly what your site is about. It doesn't replace robots.txt — it complements it. robots.txt controls what crawlers can access; llms.txt tell...
AI search visibility audit is a systematic evaluation of your brand's likelihood to be cited, mentioned, and recommended by major AI search engines — ChatGPT, Perplexity, Claude, DeepSeek, Kimi, and Doubao. As of 2026...
DeepSeek, Doubao, and Kimi — China's three most-used AI search platforms — don't rank websites the way Google does. Instead, they select and synthesize content based on source credibility and extractability. After tes...
Here's a number that should alarm every business owner: 70% of users accept the first answer an AI search engine gives them. Meanwhile, 60% of Google searches now result in zero clicks. The traffic isn't disappearing...
Generative Engine Optimization (GEO) typically shows first results within 2–4 weeks — 3 to 4 times faster than traditional SEO. This isn't speculation. At PONT AI, we've implemented GEO strategies for over 40 business...
GEO and SEO are not mutually exclusive — but your budget allocation between them needs a serious update. In 2026, 60% of Google searches produce zero clicks, and 70% of users accept the first answer an AI gives them w...
GEO (Generative Engine Optimization) is the practice of making your brand discoverable and recommendable by AI search engines like ChatGPT, DeepSeek, Perplexity, and Gemini. In 2026, over 60% of Google searches produc...
In 2026, user search habits are fundamentally shifting. GEO (Generative Engine Optimization) is becoming the new battleground for customer acquisition.
Search engines and AI platforms are two entry points. Sharing a semantic engine doubles the efficiency.